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Our strategy
Meet and exceed our customers’ expectations
In a competitive market, we believe that customer satisfaction is a loyalty pledge. While recommending reasonable consumption, CFGV has defined the following missions:
To meet the needs of all consumer profiles for singles, couples and families,
To provide beverages for any consumption occasion whether an aperitif shared on a romantic date, a friendly gathering, or a tasting of rare wines,
To develop the category through a policy of innovation to renew the interest of our consumers as well as a merchandising policy that organises products according to consumer needstates (Special Moments, Discoveries or Everyday).
Reaffirm our leadership through our know-how
Our keen sense of customer expectations makes us one of the rare producers to assist our clients in their national and international development, through our know-how, technical expertise and our production capacity, which allows us to meet demand in large-scale markets, including private label.